I recently published a new post on Forbes titled, “What’s Wrong At Macy’s? Look To Story For A Clue”
A quick excerpt —
The grass is greener but the business model clearly is not in the latest iteration of Story at Macy’s. Story is now a clear microcosm of everything wrong at the beloved retailer.
Read the entire article via Forbes here —
Be careful out there.
– Chris and the Omni Talk team