I recently published a new post on Forbes titled, “What’s Wrong At Macy’s? Look To Story For A Clue”
A quick excerpt —
The grass is greener but the business model clearly is not in the latest iteration of Story at Macy’s. Story is now a clear microcosm of everything wrong at the beloved retailer.
Read the entire article via Forbes here —
https://www.forbes.com/sites/christopherwalton/2019/08/22/whats-wrong-at-macys-look-to-story-for-a-clue/
Be careful out there.
– Chris and the Omni Talk team
Omni Talk is the retail blog for retailers, written by retailers. Chris Walton and Anne Mezzenga founded Omni Talk in 2017 and have quickly turned it into one of the fastest growing blogs in retail. 